Relishing a Fairleigh Dickinson University poll this morning that shows him at 12% when Chris Daggett’s name is removed from a sample ballot and substituted with the name of another independent, indie candidate Gary Steele took the swap-in free advert as a boost to his long-long-long-shot campaign for governor.
This raises a big question about the viability of the ballot design in New Jersey. On most ballots in New Jersey, Democrats and Republicans are featured prominently, while all independents and third party candidates are literally marginalized. If an independent can poll 12% when his name is substituted for the popular independent Daggett’s name, how will the ballot design affect the vote for independent candidates in November? If that poll is any indication, confusion will be the norm and the results of the election could be unfairly skewed because of a faulty ballot.